Posts Tagged ‘social’

New this week on the Inside Network Job Board: Lowe’s, Townsquare Media, Sociable Labs and more

The  Inside Network Job Board  is dedicated to providing you with the best job opportunities across social and mobile application platforms. Here are this week’s highlights from the  Inside Network Job Board , including positions at: Lowe’s , Townsquare Media ,  Sociable Labs , Fiveonenine Games ,  SponsorPay ,  IMVU ,  King.com ,  Kixeye ,  PopCap Games ,  Nuukster ,  Sneaky Games ,  GameHouse ,   Ryzing , Machine Zone  and  SoJo Studios .

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Facebook tries new prompts to encourage users to organize friends into lists

Facebook now displays sidebar modules that encourage users to add friends to a “close friends” list and prompts users to add to their “acquaintances” list after they mark News Feed items as spam. These two new features suggest that Facebook wants to emphasize friend lists as a means for improving relevance in News Feed, not necessarily positioning them as a way to manage a user’s privacy. The features are also examples of how the social network can encourage users to engage with aspects of the service they might not have used lately or ever tried

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Facebook makes another mobile acquisition: location app Glancee

Facebook today closed a deal to acquire Glancee, an ambient mobile location app that alerts users when people with similar interests are nearby, according to an announcement on Glancee’s website. Co-founders of the San Francisco-based startup — Andrea Vaccari, Alberto Tretti and Gabriel Grise — will join Facebook, but other terms of the deal were not disclosed

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After 6-month run, page tab application no longer top Facebook app by MAU

Static HTML: iFrame Tabs — a utility for page owners to customize their pages with landing tabs and applications — has fallen to No. 2 on the AppData chart for top applications by monthly active users after more than 6 months at No. 1.

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Zuum updates Facebook strategy tool to provide more insight on page content, competitor performance

Facebook strategy software company Zuum today releases a new dashboard interface designed to give marketers an understanding of metrics and trends on a number of Facebook pages at once, regardless of whether they have admin rights to the pages. With Zuum’s subscription service, companies can monitor between five and 10 pages to follow the competition or see how other industries are using Facebook. Zuum collects and organizes all the pages’ publicly available data, such as People Talking About This, the number of posts per day and engagement per post.

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Involver introduces Engagement Optimization API to be used by any Facebook ad provider

Facebook marketing software company Involver today introduces a new application programming interface to allow marketers to optimize their Facebook ad campaigns based on post-click engagement. With the Engagement Optimization API, Involver apps can pass optimization data to the customer’s ad platform of choice. We’ve seen a number of ad providers and app management companies partner to create unified products that enable this type of optimization, but it often requires brands and agencies to change their software or service providers.

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LifeStreet enters the mobile advertising fray with $66 million in new funding

After quietly entering the mobile advertising market, Facebook in-app advertising service LifeStreet Media is now looking to become a major player in the industry.

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What non-profits can take away from Facebook’s organ donation initiative and past activism efforts

Many non-profit organizations already use Facebook pages and apps to raise awareness and money for their causes, but yesterday’s organ donation initiative is another example of the social network’s willingness to work more directly with non-profits on broad social issues and the sort of impact that can result. To promote organ donation, Facebook added a simple “life event” feature in the Timeline publisher

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New this week on the Inside Network Job Board: Sociable Labs, Fiveonenine, SponsorPay and more

The  Inside Network Job Board  is dedicated to providing you with the best job opportunities across social and mobile application platforms. Here are this week’s highlights from the  Inside Network Job Board , including positions at: Fiveonenine Games ,  Sociable Labs ,  SponsorPay ,   Kixeye ,  PopCap Games , Ryzing ,  Machine Zone ,  King.com , GameHouse ,  IMVU , Nuukster , Kobojo ,  Sneaky Games ,  Circle of Moms  and  SoJo Studios . Director of Monetization Social Interaction Designer Senior Agency Sales Executive

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Facebook platform sent 160M users to mobile apps in April

Facebook says it sent more than 160 million visitors to Facebook-integrated mobile apps last month, according to a post on the company’s developer blog. Native mobile games like Zynga’s “With Friends” titles, popular apps from Spotify, Pinterest and now Viddy and Socialcam are among those that benefit from Facebook’s mobile discovery channels. The social network’s mobile platform also helps web apps like the Washington Post Social Reader, Flixter and BranchOut

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