Affiliate program lets page owners earn commission on hotel, ski resort bookings
Social commerce app company Columbus Internet partnered with Hotels.com and SkiHorizon to launch a first-of-its-kind Facebook affiliate program in Europe. Page owners can add the Hotels WithMe app or the Ski WithMe app to their Facebook page and earn commission on bookings made through the apps. The program is meant for pages that provide a reason for people to want to travel: local attractions, concert venues, conventions, city fan pages and others.
Posted by Dassano Date: Wednesday, February 22, 2012
Categories: News
Tags: active-users, Applications, companies, e-commerce, earn-commission, france, holiday, hotel-bookings, hotels, hotels-with, include-travel, netherlands, News, pages, sweden
Brighter Option combines Page Insights, Ads API to improve Facebook ad planning
Facebook Ads API partner Brighter Option announced an update to its Social Ads Manager tool that makes ad creation and optimization more efficient. Most notably, the company now integrates the Page Insights API to help businesses choose effective ad creative for page post ads. Page post ads are a relatively new offering from Facebook
Posted by Dassano Date: Saturday, February 18, 2012
Categories: News
Tags: a-storage-and, and-scheduling, efficiency-and, liked-the-easy, made-on-their, manager, more-efficient, option, pages, peter-goodman, structure, tool, tools-provide-, windows
Facebook tests ‘Add to Map’ prompt on place pages
Some users are seeing an “Add to Map” button in the top corner of Facebook pages associated with an address. The feature encourages users to make a post that will show on their map and Timeline. Users can set indicate that they visited a place in the past and tag friends they were with
Posted by Dassano Date: Saturday, February 11, 2012
Categories: News
Tags: a-core-part, benefit-as-more, businesses-will, facebook, following, pages, places, post, post-on-their, several-friends, show-on-their, timeline, very-valuable-
Liveblogging Inside Social Apps: Social Apps for Marketers and Brands, Maximizing Audience Engagement
We’re at the San Francisco Design center, blogging Inside Network’s third annual Inside Social Apps conference. The final panel of the day focused on how marketers and brands can use social apps to maximize audience engagement.
Posted by Dassano Date: Thursday, February 9, 2012
Tags: a-50-50-split, a-retail-store, a-template-from, digital, director-clara, facebook, hearsay, hearsay-social, lifestyle, Mobile, pages, panelists, starbucks-board
60 million users engaged with apps on Facebook mobile platform since launch; average 5 times per month
Facebook Director of Product Management Carl Sjogreen revealed that over 60 million users have engaged with mobile applications via Facebook, 320 million times per month since the mobile platform launched in October 2011 . Sjogreen shared this statistic during a fireside chat with Founder of Inside Network Justin Smith at the Inside Social Apps conference in San Francisco.
Posted by Dassano Date: Thursday, February 9, 2012
Tags: a-50-50-split, a-template-from, Applications, developers, director, feed-or-ticker, inside-social, made-the-point, Mobile, pages, panelists, sjogreen, social
Cityville, Adele, McDonald’s, more on this week’s top 20 growing Facebook pages
Zynga’s CityVille topped our list of the fastest-growing Facebook pages by the number of Likes, with a few other games making the top 20.
Posted by Dassano Date: Tuesday, February 7, 2012
Categories: News
Tags: a-few-other, a-new-product, appdata, big-advertising, bingo-island, daily-growth, engagement-rate, island, keywords, marley, pages, rounded-out-the, super, well-as-several
Facebook says it has 845M users with 425M on mobile devices
Facebook announced new usage milestones in its S-1 filing today: 845 million monthly active users including 425 million users who access the service on mobile devices. The company had last claimed 800 million monthly active users and 350 million mobile monthly active users at its f8 developer conference in September. Overall, that means the social network has seen a 39 percent increase in monthly active users since December 2010.
Posted by Dassano Date: Thursday, February 2, 2012
Tags: facebook, million-or-more, Mobile, monthly-active, pages, purchase, service
Facebook reveals it actively increased ad prices in Q4 2011
In its S-1 filing earlier today, Facebook revealed that it took steps to increase the reserve price in its advertising auction system, which increased the minimum bid for some advertisers. in the fourth quarter of 2011, we increased the reserve price (i.e., the minimum price threshold) in our advertising auction system in order to reduce the frequency with which low quality ads are displayed to users. This change caused a reduction in the overall number of ads shown and increased the average price per ad as a result of factors including the removal of ads with bids that were below the reserve price and some advertisers raising their bids in response to this change.
Posted by Dassano Date: Thursday, February 2, 2012
Categories: News
Tags: auction-system, bids, facebook, frequency, million-or-more, minimum, Mobile, pages, price-threshold, purchase, the-reserve, which-increased
Games, mobile, Adele, Adidas, Google, ‘The Simpsons,’ more on this week’s top 20 growing Facebook pages
This week games grew quite a bit on our list of Facebook pages with the most new Likes. With the social network removing app profile pages on Wednesday, many game pages are being consolidated and seeing massive single-day spikes. A few mobile pages, Snaptu and Nokia, as well as musicians, TV, movies, and big brands like Adidas, McDonald’s, Google and Facebook also took top spots. Pages on our list this week grew from between 616,900 to 7.8 million Likes.
Posted by Dassano Date: Wednesday, February 1, 2012
Tags: a-group-video, a-page-consolidatio, angry-birds, facebook, friend-cameo, happy-aquarium, irvine, likes, page, pages, week, with-the-social
Page tools dominate on this week’s top 20 growing Facebook apps by MAU
Page tab applications dominated our list of apps that grew by monthly active users this week, which is to say most of the apps on our list grew because of page admins. Facebook has begun to promote page creation in the upper right-hand corner every time users visit a page. The titles on our list gained the most MAU of any apps on the platform, growing from between 900,000 and 13.7 million MAU, based on AppData , our data tracking service covering traffic growth for apps on Facebook.
Posted by Dassano Date: Monday, January 30, 2012
Categories: News
Tags: above-the-image, conversation, facebook, friends, information, invite-your, list, pagemodo-custom, pages, profile, static-iframe, traffic, woobox-custom