Posts Tagged ‘News’

Sources: Facebook to replace premium ads with page post units

Facebook plans to require its premium homepage ads to be in page post format, according to a document leaked to GigaOm . We’ve independently confirmed the news with someone briefed on the matter. The format change is not a major departure from what was previously available to advertisers working directly with Facebook, but it does show an emphasis on page content rather than traditional ad copy

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New this week on the Inside Network Job Board: SponsorPay, GREE, SocialPoint and more

The  Inside Network Job Board  is dedicated to providing you with the best job opportunities across social and mobile application platforms. Here are this week’s highlights from the  Inside Network Job Board , including positions at  SponsorPay ,  GREE International, Inc

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Affiliate program lets page owners earn commission on hotel, ski resort bookings

Social commerce app company Columbus Internet partnered with Hotels.com and SkiHorizon to launch a first-of-its-kind Facebook affiliate program in Europe. Page owners can add the Hotels WithMe app or the Ski WithMe app to their Facebook page and earn commission on bookings made through the apps. The program is meant for pages that provide a reason for people to want to travel: local attractions, concert venues, conventions, city fan pages and others.

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More media sites integrate Open Graph as social readers grow

MSNBC.com, The Daily Show, The Huffington Post, MTV News and other media companies launched Open Graph integrations last week to enable site visitors to share their activity back on Facebook. With the announcement of the new apps, Facebook revealed statistics about existing media partners who are seeing success with Timeline: More than 25 million people have opted in to the Yahoo News Social Bar in the past three month.

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Facebook tests ‘suggested guests’ for events

Some Facebook users now see a “suggested guests” module on events they plan to attend. Suggested guests are listed on the right side of the event page along with an invite button

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Platform update: ‘read’ action, pay dialog, best practices, more

Facebook announced a number of platform changes in blog posts on Friday. Open Graph ‘Read’ action now available – Facebook enabled its built-in “read” action in the Open Graph Tool. Developers can use this function for news or blog apps, but they will still need to submit the action for review before going live.

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Liveblogging Inside Social Apps: The Future of Mobile App Discovery on Facebook

We’re at the San Francisco Design center, blogging Inside Network’s third annual Inside Social Apps conference. Founder of Inside Network Justin Smith sat down with Facebook Director of Software Engineering Cory Ondrejka for a fireside chat called “The Future of Mobile App Discovery on Facebook.” Ondrejka emphasized the value of building HTML5 apps that users can access from any device and how integrating Open Graph will allow users to share their activity without interrupting gameplay. Ondrejka revealed that half of Facebook’s mobile traffic comes through the mobile website and the other half comes from native applications

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Facebook shares climb 10% in private auction to $103B valuation

Facebook’s shares climbed 10 percent from a week ago in a private auction that valued the company at $103.4 billion. SharesPost, which arranges sales of shares in privately held companies, said it completed an auction of 150,000 shares of Class B stock today at a clearing price of $44.

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Facebook’s 99%: Later employees may pay almost double the tax rate that early employees will

Even Facebook isn’t immune to the “Warren Buffett” problem. The widely-respected billionaire investor has famously said that he pays a lower rate on his taxable income than his secretary.

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Facebook lets Open Graph apps publish to past points on Timeline

Open Graph apps can now post to past points on users’ Timelines, according to a post on the Facebook Developer Blog.

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