Archive for January, 2012

Facebook tests “games only” activity feed, might drop games ticker

Facebook is testing a games-only activity feed that groups all friends’ game stories in one place. The social network is also considering scrapping the games-only ticker that appears along side canvas apps

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Plink rewards consumers’ offline purchases with Facebook Credits

Consumers can now earn Facebook Credits for purchases they make at brick and mortar locations by signing up for Plink , a loyalty program that officially launched on Thursday.

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Facebook tests photo viewer designs

Facebook is testing a new way to display photos that puts captions and comments to the right of the image rather than below. The new format takes advantage of horizontal space so that photos can be presented larger and the information and conversation are still visible, instead of forcing users to scroll down to see comments as they do currently. The team at Facebook also appears to be talking to professional photographers for feedback, according to public status updates and comments from employees

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Page tools dominate on this week’s top 20 growing Facebook apps by MAU

Page tab applications dominated our list of apps that grew by monthly active users this week, which is to say most of the apps on our list grew because of page admins. Facebook has begun to promote page creation in the upper right-hand corner every time users visit a page. The titles on our list gained the most MAU of any apps on the platform, growing from between 900,000 and 13.7 million MAU, based on AppData , our data tracking service covering traffic growth for apps on Facebook.

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New this week on the Inside Network Job Board: Tapjoy, Mobile Deluxe, Spooky Cool and more

The  Inside Network Job Board  is dedicated to providing you with the best job opportunities across social and mobile application platforms.

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Facebook Roundup: EU Privacy, economic impact, games, Google, security, more

Facebook COO Shifts Europe focus from privacy to economy -  At a recent conference in Europe, Facebook COO Sheryl Sandberg told the audience that the economy is probably more of a concern than privacy. She said so given an impending privacy law draft that would affect 27 European Union countries. Specifically, she suggested that the law could have a negative impact on the EU economy. [Image via  Facebook ] Facebook has a €2.6 billion U.K

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How to use Facebook’s beta plugin to turn your website into an Open Graph app

This post is an excerpt from the NEW, revamped Facebook Marketing Bible — a major update to the leading resource for marketing and advertising strategies on Facebook. If you’re interested in learning more about this upcoming update, check out a preview at  The Facebook Marketing Bible

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Facebook is in the final stages of preparing an IPO filing

Facebook is in the final stages of preparing a filing for a much anticipated public offering, sources familiar with matter tell us. The Wall Street Journal reports  that such a filing could come as early as Wednesday and says that Morgan Stanley will take the prestigious role as lead underwriter with Goldman following. We can confirm that Morgan Stanley and Goldman Sachs Group Inc.

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Santorum makes gains following debate this week on Inside Facebook’s Election Tracker

Some pundits expect Rick Santorum to drop out of the race after the Florida primary, but his Facebook page has gotten a burst of new Likes since Thursday’s debate, according to our Inside Facebook Election Tracker . There is still time for things to change before Florida voters go to the polls on Tuesday, but in the past, we’ve seen correlation between Facebook growth and election performance. Newt Gingrich’s page was on the rise leading up to the South Carolina primary and had a large spike the day after he won there. His growth has since leveled off, but remains higher than it had been two weeks ago.

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Shufflr, Netflix, ‘Twilight,’ dating, tabs, sweepstakes, more on this week’s top 20 emerging Facebook apps by MAU

Applications ranging from friendship to Open Graph to “Twilight” to job searching made our list of emerging Facebook apps by monthly active users this week. However, much of the list was taken up by applications that help users manage their Facebook pages via tabs, iframes, sweepstakes and more.

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